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SIDFACTOR

Landing

SIDFACTOR is a full service product firm.
We provide comprehensive product solutions by integrating STRATEGY I DESIGN I DEVELOPMENT I SUPPLY.

STRATEGY

STRATEGY services bring organizational unity
and foresight to the product mapping process
.
We know tactical product planning.

DESIGN

DESIGN services create custom product
collections for our client’s commercial realities.
We know product creation.

DEVELOPMENT

DEVELOPMENT services provide technical solutions
tailored to the suppliers and factories capabilities.
We know how to make product.

SUPPLY

SUPPLY services integrate worldwide sourcing solutions.
We know where to make product.

Work

Alpine Design

Backyard Hero

Burton

Eddie Bauer

Fisher Price

Kicking Mule Workshop

Marmot

Merrell

Napster

Nike

Outdoor Research

Palmer

Pearl Izumi

Pfizer

RedBull

Rip Curl

Salomon

Sierra Designs

Sims

Smartwool

Tarma

The North Face

Timbuk2

Tommy Armour

Under Armour

Upright

Vans

Wind River

Yeti

Services

Strategy

  • Brand Audit & Discovery
  • Brand & Product Positioning
  • Customer, Competitor & Distribution Mapping
  • Product Line Management
  • Future Product Mapping
  • Segmentation
  • Product Price Positioning
  • Category Briefing
  • Range Planning
  • Visual Line Planning

Design

  • Product Trend Analysis
  • Conceptualization & Theme Building
  • Color Forecast & Palette
  • Materials Selection
  • Logos & Trims
  • Conceptual Illustrations
  • Product Renderings
  • Merchandising
  • Product Design Package

Development

  • Tech Pack & BOM Specifications
  • Size & Grading Specifications
  • Mill & Factory Communication
  • Global Mill Recommendations
  • Fabric Selection & Testing
  • Lab Dipping & Color Approvals
  • Logos & Trims
  • Prototype Evaluation
  • Pre-Costing & Cost Engineering

Supply

  • Factory Evaluation & Selection
  • Mill Research & Evaluation
  • Vendor Compliance
  • Cost Negotiations
  • Sales Sample Production
  • Pre-Production
  • Commercialization
  • Product Management
  • QA/QC Document Preparation

About

  • SIDFACTOR is a full service product firm. We provide comprehensive product solutions by integrating strategy, design, development, and supply. Utilizing a proven methodology that delivers deeply informed solutions, the firm helps brands navigate complex market dynamics.

    Founded in 2002, by Eric Lyon and Jason Olden in Boulder Colorado, SIDFACTOR (originally known as Sid Factor Seven) was born and bred in the technical Outdoor Industry. For over a decade, the firm has partnered with a premier group of repeat clients spanning different categories and markets. The firm has been featured in publications as varied as Outside Magazine, National Geographic, Vogue and the New York Times.

  • ERIC_HEADSHOT_2

    ERIC LYON

    Principal
    Chief Executive Officer
    Jason Olden

    Jason Olden

    Principal
    Chief Product Officer
    PRKit_11112014-321

    Thomas Behrens

    Vice President
    Strategy & Product Services
    GRANT_HEADSHOT_2

    GRANT DUPRE

    Director of Product Design
  • SIDFACTORY is our own brand and product creation platform targeting markets that we find interesting.

    We are constantly approached with new concepts or extensions of existing brands that offer interesting opportunities. The myriad of experiences and successes over the last decade has led the team to constantly seek out and create brands in the varying stages of development at SIDFACTORY.


  • Thank you for your interest in SIDFACTOR. Currently we are not hiring for any positions.  Please check back for more information at a later date.


Contact

SIDFACTOR
1827 Pearl Street
Boulder, Colorado 80302
United States of America

P: 1-303-449-5323

Directions

General Inquiries - Please feel free to contact us with anything that we might be able to do for you. general@sidfactor.com

Business Development - We are committed to building meaningful client relationships, please contact us if we might be of service. bizdev@sidfactor.com

Work At - We're always looking for talented people. Please see our Work At section under About. work@sidfactor.com