Our longstanding partnership with Yeti Cycles has allowed us to work with their team of world-class MTB racers and elite bike builders to create the best MTB apparel in the industry. We shifted the paradigm by offering apparel with as much engineering as their game-changing bikes. Using our methodology we assisted Yeti in growing from a small line of core products to a globally distributed range of apparel across multiple segmentations, from specialty race apparel to high end outerwear. With steady growth over 10 years of partnership, SIDFACTOR continues to be a key component in the Yeti Cycles product engine.